Tuesday, March 29, 2011

"You have everything you need to build something far bigger than yourself."


Seth Godin knows how to craft a good quote.

“Leadership is about finding the right people, agreeing where you want to go, and getting out of the way.”


"Faith in yourself, in your friends, in your colleagues and most of all, faith in your ability to impact our future is the best strategy I know.”


"Leadership is saying what you believe, and seeing who follows.”


Seth Godin is an entrepreneur, blogger, author (16 books at last count), and marketer-extraordinaire. His blog, Seth’s Blog, has been ranked in the AdAge Power 150 as the #1 marketing blog. (It is currently ranked #22.)

With a double major in computer science and philosophy, and a Stanford MBA, Seth Godin brings a rich and balanced perspective to leadership and business issues.

Godin coined the phrase “permission marketing.” As opposed to “interruptive marketing”, “permission marketing” is where the prospective client grants explicit permission for the marketer to send their promotional message. Permission marketers feel that this is a more efficient use of their resources because offers are only sent to those people who are actually interested in their product or service.

Godin is an insightful thinker and thought-leader. In a recent blog entry, he discusses the concept of accepting false limits. He says, “I don't accept for a minute that there's some sort of natural limit on your ability to do just about anything that involves creating and selling ideas.”

In this recent video, Godin expands on some of his leadership philosophies. There are some very good observations here…applicable to all entrepreneurs and leaders…and well worth the 7-minute listen. (Please ignore the annoying background music.)

“Hope without a strategy doesn’t generate leadership. Leadership comes when your hope and your optimism are matched with a concrete vision of the future and a way to get there. People won’t follow you if they don’t believe you can get to where you say you’re going.”...Seth Godin

by Chris Holman

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